I’ve spent the last decade working in production and creative for brands, publishers, agencies, production houses, NGOs, charities, and more - strategising, writing, producing, and directing everything from social content to live broadcasts to documentaries. And everything in between. At the heart of it all, I just love true stories, told beautifully.
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We're a team of passionate thinkers and doers, dedicated to building with purpose and clarity. Collaboration and curiosity drive everything we do.
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We believe in keeping things simple, smart, and human. Every project starts with listening and ends with something we're proud to share.
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From startups to seasoned brands, we partner with people who care about doing things right—and doing them well.
A branded documentary video campaign telling the untold tale of the iconic ginger beer and capture the magic of the Bundaberg story and founder, Cliffy. My role: Producer and AD.
A branded documentary video campaign hosted by Dr Riley Elliot, in partnership with Trees That Count, communicating Mazda’s Sustainability journey. My role: Producer.
A behind-the-scenes style film and content franchise celebrating Whittaker's brand partnerships with local New Zealand brands. My role: Producer and AD.
A three-part thought leadership series for Google. Leveraged CxOs and brand stories to seize attention and spark conversations around shared challenges with Customer Experience. My role: Creative Director, responsible for end-to-end creative oversight and execution.
A three-part thought leadership series for Google. Leveraged CxOs and brand stories to seize attention and spark conversations around shared challenges in Commerce. My role: Creative Director, responsible for end-to-end creative oversight and execution.
A three-part thought leadership series for Google. Leveraged CxOs and brand stories to seize attention and spark conversations around shared challenges in Business Transformation. My role: Creative Director, responsible for end-to-end creative oversight and execution.
After expressing an interest in long-form documentary storytelling, I had the opportunity to work with Redwood Production on documentary projects including Anna Richardson: Love, Loss and Dementia for Channel 4. Fronted by Anna Richardson, the film explores the realities of dementia, challenging stigma and highlighting emerging treatments. This experience cemented my passion for documentary and longer-form journalistic storytelling.
I worked on a number of video and documentary-led campaigns for Bupa, including its Health Stories franchise exploring real human experiences of health. One standout project involved collaborating with filmmaker and climate activist Alice Aedy and her business, Earthrise Studio, on a documentary feature turned 12-part short docu film series examining the link between planetary and human health. My role: Creative ideation and development. I left the agency before completion to begin my postgraduate studies, but the work evolved into Planet Health Stories - a powerful multi-part series spotlighting global stories of health, environment, and recovery.
Contributed to Bupa’s Health Stories - a global campaign encouraging more open conversations around health and wellbeing. My role: Creative ideation and development, shaping real, personal narratives. I left to begin my postgraduate studies before final execution of the series.
Produced and led the pivoted launch of Whittaker's new product range into an interactive live-streamed tasting experience during the pandemic. Hosted by TV presenter Jacquie Brown and chef Peter Gordon. My role: Producer, leading end-to-end delivery from concept to livestream broadcast.
Partnered with journalist, podcaster, documentary filmmaker, and author Katie Couric across multiple campaigns and video franchises for Google and YouTube’s thought leadership platforms. My role: Creative Director
A series of branded thought leadership films with Google, spotlighting how global businesses like Mondelēz navigate digital transformation and industry change. My role: Content Director, leading story development and end-to-end creative execution.